Tropicana squeezes the best out of the day.

Shots – January 24, 2022

This new campaign for Tropicana from Cramer-Krasselt Chicago is an epic tale of things that can go wrong, with a side-order of sangfroid knowing that those things could always be worse.

Directed by Nick Ball through MJZ USA, the two minute spot starts with a broken breakfast table spilling its contents over the floor and a statement that it “could be worse.”

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