Finalists announced: The Drum Awards for Social Media 2021.

The Drum – October 13, 2021

The finalists of The Drum Awards for Social Media have been announced today.

This competition celebrates the companies, brands and people that have crafted the most impactful social campaigns, and those who use social media as a refined tool across B2B, the public sector, retail and more. From viral concepts that powered real change, to platform-specific marketing that captured a moment, this year’s nominees represent the best in the industry.

Open to marketers anywhere in the world, this year’s competition drew entries from South Africa, Scotland, India, the Netherlands and beyond that showcase the importance of local knowledge, audience understanding and safe data use. The jury has shortlisted entries based on their efficacy and innovation.

Nominees include:

Best User-Generated Content

  • Cramer-Krasselt for Oil-Dri/Cat’s Pride “Twin to Win” Campaign

The winners will be announced at a virtual ceremony on Thursday November 11 at 4pm GMT.

Read more on The Drum.