Eclipse 2017: See all the kooky, silly ways brands are trying to cash in.

Adweek – August 21, 2017

By Kristina Monllos


Know how to make a pinhole viewer? No? Corona and creative shop Cramer-Krasselt made a cute stop motion video (see it on its Facebook page here) to show you how to make one out of a Corona box. The brand also delivered what it calls “a Corona toast kit” to photographers across the country. The box (see below) includes Corona Extra, eclipse glasses and a countdown clock.

Corona Eclipse Kit

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