Greetings, news-hungry humans. Welcome to Cramer-Krasselt’s new podcast, the 4CKast.

So, what’s the 4CKast all about? Simple: It’s the only weekly podcast that gives you four things you need to know about tomorrow, served up in under four minutes. We’re also the only podcast with two pieces of grammatical whimsy in our name, courtesy of your friends at C-K.

Whether you’re actually looking to learn something (for once in your life) or just want something to make you sound smart in your next meeting, we have you covered. Each week the podcast highlights news you can use from the worlds of advertising, marketing, technology and more.

Go ahead and start your week off right and head over to SoundCloud for this week’s episode.