E-commerce services at C-K: A practice driven by interconnected teams synchronizing capabilities across the PESO ecosystem.
Unlike e-commerce services at other agencies, C-K Commerce connects e-commerce through the entire paid, earned, shared and owned (PESO) channel landscape, leveraging expertise from a cross-functional team that includes the media, experience and innovation, analytics, technology and creative disciplines. Our chief reason for being is to deliver consistent results through real-time, actionable insights and hands-on-keyboard management that drive sales.
Our approach creates a competitive advantage for brands by removing e-commerce from its silo to build the type of seamless experiences consumers expect from brands. C-K Commerce delivers actionable insights into how a brand’s marketing efforts can synchronize to drive sales.
C-K Commerce services include:
- Digital direct managed service partnerships
- Shopper marketing
- Grocery, DTC and social commerce
- E-commerce analytics and data strategy
- Retail journey mapping and optimization
- API integration across owned and paid channels
- Commerce experience design and development
- Digital couponing