The Macan EV performs far beyond the road.

The all-new Macan Electric had to prove a new powertrain hadn’t changed what makes a Porsche a Porsche. Rather than create another SUV-in-the-snow film, we turned a mountain into a racetrack. Sending the Macan head-to-head with a skier showcased its precision, agility and competitive spirit in a way only Porsche could. Ad Age named it one of its top five creative campaigns to know.