C-K’s Holistic Approach to The Power of Search Engine Marketing Services
Search engines, from Google, to Bing, to even YouTube, are the new public square. It is the first place consumers turn to when they want more information or to make one of the final steps before a purchase. This is why C-K has a unique approach to this space – one that allows us to focus on the most useful, and profitable, interactions that consumers have with modern brands today.
Search is no longer simple.
C-K has 20+ search experts in-house, across multiple specialties. No longer can you “have a search guy.” It’s national. It’s local and earned news. It’s complex. And it should be a key component in any smart media effort. We know how to make it that.
National Search Engine Marketing
C-K paid search practice developed into a true strength of the agency. Combing deep partnerships with Google, Microsoft and Yahoo! – even YouTube – now the second largest search engine on the Internet.
We don’t treat every campaign as a one size fits all. Search is now not merely tactical, it’s strategic. We build a hierarchy of KPIs that ladder up to your ultimate business goal and from that build a custom campaign structure that allows C-K to manage and optimize your campaign on a daily basis.